After watching the documentary “Burt’s Buzz” I was reminded about why I have to be an entrepreneur. Everyone talks about passion, but the real reason for being an entrepreneur is freedom.
This was the running theme in the film about the unconventional life of entrepreneur Burt Shavitz, the icon and co-founder of Burt’s Bees. Before there was ever a billion dollar, all natural brand of personal care products, there was just Burt and his bees.
On the surface, Shavitz seems like an unlikely businessman. But if you trace his history, being an entrepreneur was really the only thing he was ever suited for. He had no interest in a 9 to 5 job, and ended up using his skills with a camera to pick up freelance photography work for publications like The New York Times and Life magazine. He was in the right place at the right time and capitalized on the turbulent times of the ’60’s in New York City. But as TV became more popular as a way of highlighting the emotion of the times, he saw that as his chance to move out of the city and reinvent himself in a small town in upstate New York. [Read more…]