Small Business Customer Service

One thing that differentiates a large corporation from a small business is the level of small business customer service. It’s easier for a mom and pop small business to make judgement calls when it comes to breaking the rules. The larger the company, the more levels of bureaucracy you have to deal with, and the harder it is to get a real person to listen to you. Of course you have to have rules that your company abides by, but sometimes making a good judgement call can net you even more business down the road, and bring in very loyal and devoted customers for life.

starting a business

starting a business

An example happened this past weekend. I was staying at a rustic resort in the middle of nowhere. It was great. No cell phone coverage, no Internet coverage, no TV, and no radio. The nearest grocery store was about 40 miles away. Some people might freak out about that, but for a stressed out and overworked small business owner I thought it was heaven!

So, here’s what happened. They have a main building with about 20 rooms, and separate from the building it’s surrounded by small and large cabins. I was staying in one of the small cabins, which had a refrigerator and microwave. I was suppose to move into the main building for a couple of nights, but what I didn’t know is that the new room didn’t have a [Read more…]

Are You Creating Loyal Customers?

loyal customers

loyal customers

I would be willing to bet that most people are creatures of habit. Not that there’s anything wrong with that, because when we find companies we like we tend to stick with them. That could be a brand of clothing or a type of car or the restaurants we frequent. And we usually tend to stick to our own neighborhood restaurants for various reasons.

So, when I found out one of my favorite restaurants had gone out of business, it was sad. This is where I spent many Thanksgivings and Christmases enjoying the holiday special of turkey and pumpkin pie.

I went through the restaurant reviews and found out that I wasn’t the only one that felt that way. In fact, some of the reviews were quite interesting. [Read more…]